Animation and Design: Ya-Chi Yang
Software: Adobe After Effects, Illustrator, Media Encoder
I made this short video to share our appreciation to the healthcare workers.
Target Audience
Zions Bank social media followers, General Public
Why making this video?
It was the beginning of the pandemic. A lot of projects have been postponed because of the lockdown.
I came up with the idea of creating a short clip to show our appreciation to the healthcare workers.
The Process
I want this video to have a personal feel. I decided to use notebook texture and make it feel like
someone is writing a personal note.
Result
The video generates over 200 views on Zions Bank's Instagram page.
